CONSUMER RESEARCH ANALYST [FASHION & BEAUTY] [HYBRID]

Descripció de l'oferta

Go for bolder! At Rebold Communication we improve our clients' strategic communication by helping them to understand who, where, what and how their brand is being talked about, as well as to discover market trends relevant to their positioning. As a Consumer Insight Analyst with a focus on social media (especially IG and TikTok) you will leverage social listening tools and data analysis to provide actionable insights for our fashion & beauty clients. Why Rebold Communication? Communication and feedback: We encourage you to speak up and share your ideas. Communication and feedback are our foundation: Surveys, newsletters, all hands,... choose your favourite channel, we will be there. Flexibility: We already knew what teleworking was before 2020. From then to now we have become totally hybrid. We believe in work-life balance and the importance of sharing a common space. Professional development: We invest in your professional development. Working with us you will have a personalised annual action plan based on professional development objectives, training, attendance at events... There are many ways to grow professionally and we want you to have room for it. Continuous learning: It's key to keep up to date and we want you to stay there: on-demand learning, English classes, coaching for leaders, Mix&Match programme... Flexible compensation: Health insurance, restaurant card, childcare and transport, training... You can structure and modify your compensation plan.

Detall de les funcions del lloc de feina

What will be your main challenges? Social Media Analysis: You will monitor and analyse social media platforms contents to identify trends, key stakeholders , and conversations relevant to the fashion and beauty sectors. Consumer Insights: Generating comprehensive evaluations on consumer behaviour, preferences and interests, and emerging trends to guide client strategies will be a crucial for your success in the position. Data Interpretation: You will utilise social listening tools to extract and interpret data, providing actionable insights and actionable recommendations. Market Research: Conducting competitive analysis and benchmarking to understand market positioning and consumer perceptions.

Requisits

• Experiència 3 anys. What will make you succeed? bachelor’s degree in marketing, social sciences or a related field is a plus. excellent communication skills, both written and verbal, with a high proficiency in english. proficiency in social listening tools. advanced skills in microsoft excel, including data manipulation and pivot tables. strong analytical and critical thinking skills. familiarity with social media platforms and digital marketing strategies. fashion & beauty: deep interest in and understanding of the fashion, beauty and fragrance industry.
• Llicenciatura o enginyeria
• Llicenciatura o enginyeria - investigació i tècniques de mercat
• Anglès (parlat c2 - d.mestratge, escrit c2 - d.mestratge)
• Català (parlat c2 - d.mestratge, escrit c2 - d.mestratge)
• Competències / coneixements: proficiency in social listening tools. advanced skills in microsoft excel, including data manipulation and pivot tables. strong analytical and critical thinking skills. familiarity with social media platforms and digital marketing strategies. fashion & beauty: deep interest in and understanding of the fashion, beauty and fragrance industry.

Condicions del lloc de treball

• Contracte laboral indefinit
• Jornada completa
• Salari mensual brut des de '1666' fins a '2083'