B2B MARKETER | GTM & COMMUNITY-LED PRO (HYBRID)

Descripció de l'oferta

We’re looking for a B2B Marketer with expertise in GTM (Go-to-Market) strategies, particularly those focused on outbound channels. The ideal candidate will also have the skills to manage and grow an engaged community of professionals passionate about GTM, RevOps, B2B marketing, and outbound sales. This role combines strategic thinking with hands-on execution to drive engagement and deliver measurable results.

Detall de les funcions del lloc de feina

Key Responsibilities: Go-to-Market (GTM) Strategy: Develop and Implement GTM Strategies: Design and execute comprehensive B2B GTM strategies, with a strong emphasis on outbound channels, to effectively reach target markets and achieve business objectives. Market Analysis: Conduct thorough market research to identify trends, customer needs, and competitive landscape, informing strategic decisions and positioning. Cross-Functional Collaboration: Work closely with sales, product, and engineering teams to ensure alignment and seamless execution of GTM plans. Performance Monitoring: Establish key performance indicators (KPIs) to measure the success of GTM initiatives, providing regular reports and insights to stakeholders. Community Management: Community Engagement: Serve as the primary point of contact for our growing community of professionals in GTM, RevOps, B2B marketing, and outbound sales, fostering a vibrant and inclusive environment. Content Creation and Curation: Develop and share engaging content, including blog posts, newsletters, and social media updates, to stimulate discussion and add value to the community. Event Planning and Execution: Organize and manage both virtual and in-person events, such as webinars, workshops, and meetups, to facilitate knowledge sharing and networking among community members. Feedback Loop: Gather insights and feedback from the community to inform product development, marketing strategies, and customer support improvements. Additional Responsibilities: Tool Integration and Management: Oversee the selection, implementation, and management of marketing and community engagement tools to enhance efficiency and effectiveness. Data-Driven Decision Making: Utilize analytics to assess the impact of marketing campaigns and community initiatives, making informed adjustments to strategies as needed. Brand Advocacy: Act as a brand ambassador, ensuring consistent messaging and representation across all community interactions and marketing materials. This role requires a dynamic individual who can seamlessly integrate GTM strategic planning with proactive community management to drive growth and engagement in the B2B sector.

Requisits

• Experiència 2 anys. B2b marketing expertise: minimum of 3 years in b2b marketing, with a proven track record in developing and executing successful gtm strategies, particularly in outbound channels. community management: hands-on experience managing professional communities, with the ability to engage, grow, and retain members. gtm strategy development: understanding of gtm frameworks, segmentation, and positioning, with experience aligning cross-functional teams to deliver measurable outcomes. content creation: ability to create and curate high-quality content tailored to professional audiences. data-driven decision making: familiarity with analytics tools to measure the performance of campaigns and community initiatives, using insights to refine strategies. tools & platforms: proficiency in marketing platforms (e.g., hubspot, marketo), automation and enrichment platforms (clay, lemllist, ...), crm tools, and community management platforms (e.g., slack, discord, whatsapp or similar).
• Anglès (parlat superior, escrit superior)
• Català (parlat superior, escrit superior)
• Espanyol (parlat superior, escrit superior)
• Competències / coneixements: additional competencies: strategic thinking: ability to see the big picture while also executing detailed plans that align with business goals. communication skills: exceptional written and verbal communication skills to engage with stakeholders, team members, and community participants effectively. collaboration: strong team player with experience working cross-functionally, aligning marketing, sales, and product teams around shared goals. adaptability: comfortable navigating fast-paced, dynamic environments and adjusting strategies as needed to meet evolving business needs. problem-solving: proactive approach to identifying challenges and finding innovative solutions to drive results. leadership: capable of motivating and inspiring community members, fostering a sense of connection and shared purpose. tech-savviness: familiarity with emerging tools and technologies in the marketing and community management space, and the ability to quickly learn new platforms. creativity: a knack for thinking outside the box to develop campaigns and initiatives that stand out in the b2b landscape. empathy: understanding the needs and pain points of both the audience and the community to deliver value-driven engagement.

Condicions del lloc de treball

• Contracte laboral indefinit
• Jornada completa
• Salari mensual brut des de '1800' fins a '3000'
• Altres dades d'interès: additional information for candidates: remote-friendly role: enjoy the flexibility to work from anywhere, with the option to collaborate in-person at our offices if preferred. professional growth opportunities: we invest in your development with access to courses, certifications, and events to keep you at the cutting edge of b2b marketing and community building. impactful work: be part of a team where your strategies and initiatives will directly influence our growth and help shape the future of our gtm efforts. dynamic culture: join a collaborative, innovative, and supportive environment that values creativity, ownership, and continuous learning. competitive compensation: we offer a market-competitive salary and benefits package, including performance-based bonuses. networking: work closely with a community of industry leaders and professionals in gtm, revops, and outbound marketing, expanding your professional network. technology access: gain hands-on experience with advanced tools and platforms in marketing automation, analytics, and community management. autonomy and ownership: this role gives you the freedom to innovate and take ownership of projects while having the support of a seasoned team.